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 How many times have you received a promotional item sporting a brand logo and thought “wow, that’s really cool?” More often than not, the swag received at trade shows is unmemorable. Cheap pens, coffee mugs, lame t-shirts, pads of paper and beverage koozies featuring a company logo are commonplace. If you go to an expo floor, you are sure to walk away with your share of stuff that you’ll wonder why you picked up in the first place. Specialty item vendors make a killing printing up custom stuff, most of which gets tossed shortly after it is received. My question is, why would you pay to create something that is not going to stand out? Why not get attention by providing something that your prospects and customers will actually remember? I've got some tested and true methods that I think will be helpful. Want to know? Click Here to Read! Author, Speaker, Entrepreneur, Consultant |
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